An alternative look at the 2010 World Cup
I am currently in South Africa working for Greenpeace International and recently had the chance to experience Jericho, a rural community just 3 hours away from Johannesburg. Greenpeace South Africa is playing a different World Cup there, a solar World Cup. In Jericho, people have been given the opportunity to watch the matches on a huge screen powered by solar energy. Over 600 people have taken this opportunity to watch the crucial matches of Bafana Bafana (a term of endearment meaning “the boys”) – South Africa’s national football team.
I recorded this interview with “FIFA’s alternative CEO” ! This project is an innovative way to transmit such an environmental message, driven by the creativity and hard work of Greenpeace South Africa.
Ayoba !!!
